On Thursday, August 22, Lifebeat - Music Fights HIV/AIDS, celebrated the return of the Video Music Awards to New York and kicked off an aggressive campaign to fight the alarming rise of HIV/AIDS among young Americans ages 13-24. Lifebeat, the leading national nonprofit for HIV/AIDS prevention among teens, will mobilize celebrity talent and will work with the Center for Disease Control (CDC) and media giants such as MTV to launch the campaign.
The party, hosted by Board Member Maneesh K. Goyal, included media and music industry insiders, musical artists and philanthropically-minded people from across the U.S.
“With 1000 kids infected with HIV/AIDS each month, Lifebeat is on the frontlines to fight this epidemic”, said Board President Gary Dell’Abate, producer of the Howard Stern Show. The following night, the 11th Annual VMA Benefit for Lifebeat, hosted by Time Warner Cable, featured performances by musical artists such as Robin Thicke and Macklemore & Ryan Lewis.
Lifebeat- Music Fights HIV/AIDS, founded in 1992, is the leading national nonprofit focused on educating America’s youth (13-29) about HIV/AIDS prevention. Lifebeat mobilizes the talents and resources of the music industry to deliver HIV/AIDS and STDs awareness messages through broadcast, print, social and digital media, and distributes educational literature and condoms at concert venues, music festivals, clubs and other events. Lifebeat also provides quality of life services and support, such as musical performances, for people living with HIV/AIDS and their families.